Checklist
Structured Data for Law Firms: What to Use and What to Skip
Schema markup is optional, and Google says its AI features need no special markup. Here is what is worth adding for a law firm and what to leave out.
Technical AEO
Crawler access, structured data and site basics that decide whether AI search tools can read and use your pages at all.
3 articles
How-to
AI Crawlers and robots.txt for Law Firms: Who to Allow and Why
OpenAI, Perplexity, Anthropic and Google each use separate crawlers for search and for training. Here is how to decide what to allow.
Checklist
A Technical Readiness Checklist for Law Firm Sites in AI Search
A short list of technical checks, based on what Google, OpenAI, Perplexity and Microsoft document, that a law firm's web team can complete in a day.
More topics
From our sponsors · Agency 310
AI for law practices from Agency 310
Agency 310 shows how AI can help a law practice with client intake, document creation and routine client updates.